A joyful cooking experience with a blender of innovative form and function

Rotation

Rotation is a blender designed for a joyful cooking experience by improving interaction between the device and user. It can be started by rotating the container and rotates back to stop. Form and function are two key elements focused in this project.

Project Type / 

School work

 

Role / 

Product design

 

Team / 

Individual work

 

Year / 

2013

Marketing Research

Two types of research, competitor research and user research, were studied before design stage. Competitor research was based on price-quality and design-quality examination and one target brand, Oster, was selected as a target brand to conduct a further user research. 

Competitor Research

Competitor research was based on price-quality and design-quality. Oster and Ninja were two possible targets brand for further research.

User Research

In user research, ten models of Oster was further examined. 

Concept Sketches

Several blender design concepts were developed to improve cooking experience with consideration of form and function.

“Turn on and off by turning over” was chosen as the main character of the blender’s function, and different forms were also tried.

Model Making

Final mock-up and production process

Final Design

Final CAD rendering model

Rotation is a blender designed for a joyful cooking experience by improving interaction between the device and user. It can be started by rotating the container and rotates back to stop.