Product Development Practice
This is a product development project that helps people to carry glasses. The project fully engages in the exploration and expression phases of the design process, which includes market research, user needs, observational research, and various methods of expressing these findings. The final solution is provided by going through the process above.
Project Type /
UX research, product development
Before we help people about how to carry glasses, we need to know why people carry glasses, and what kind of glasses they are carrying. Two main reasons were found: for eyesight disorder and for specific activity.
Some relevant products are provided in the market. To understand more about the market, a benchmark is created. From left to right is from well-protected to accessible, and from up to down is from fashionable to traditional. A product of both fashionable and accessible is in need.
16 users of different ages and disorder types are interviewed and observed.
30 concepts were generated based on the needs list. There are mainly two concept types: glasses design and container design. The Concept feature includes:
1. Multifunction & Combination (fashion accessories, stationery)
2. Transformation (size, shape)
3. Attachment (collar, trousers, personal products)
As increased resolution will better differentiate among competing concepts, by concept scoring the 11 design concepts from the result of concept screening, 5 ideas were selected,
After testing the five prototypes with multiple users., the Easy glasses-phone case was selected for the final design.
A layer for glasses cloth or card
Checking message & Watching video
No interference with phone usage
Interview and Observation
The raw data from user interview was interpreted in terms of customer needs and was organized into a hierarchy. This is to make sure the product is focused on customer needs and that no critical customer need is forgotten.
By concept screening 30 design concepts, the ideas were narrow down to 11.